The Secret to Engaging Baby Boomers

By AnneMarie Gramling

It’s no secret that as baby boomers age into Medicare, the stakes to acquire, retain and engage members escalates. The opportunity is big and I’m proud to say that Welltok is already delivering on the challenge. We are seeing increases in engagement of up to 40% through the use of an advanced process that combines robust predictive analytics and best practice multi-channel communications. 

CDPHP's Obsession with Member Satisfaction is Making a Big Difference

By Welltok Marketing

CDPHP kicked-off the year strong winning Best Company to Work for in New York for the 10th consecutive year. Add to that -- winning the Highest in Member Satisfaction Among Commercial Health Plans in New York award by J.D. Power. It’s clear they are doing something right!

How Chipotle is Winning at Employee Wellbeing

By Welltok Marketing

As you kick-off wellbeing programs in 2018, we take you behind the scenes of our favorite burrito bowl destination -- Chipotle Mexican Grill. Get the inside scoop on how they found a wellbeing platform that met the unique needs of their 71,000 diverse employees, their top 5 lessons learned and the one thing they wished they knew from the beginning.

Guest Blog: 5 Tips from a 5 Star Plan

By Dr. Jonathan Harding, MD

As the Senior Medical Director for Tufts Health Plan’s Five Star Medicare Advantage and FIDESNP products, I’m often asked about our secret to achieving the coveted Five Star Rating. In reality, we don’t have just one secret – we have five focused strategies that we keep front of mind (read on and you’ll see what I’m referring to).

Big Data Sniffs Out Consumers at Risk for Getting the Flu

By Welltok Marketing

As one of the worst flu seasons encroaches on America and flu-related costs exceed $10 billion annually, encouraging consumers to get the flu vaccine is a top priority for population health managers.

Thanksgiving or Flu-Giving? How to Get People to Get their Flu Shot

By David Veroff

While the holiday season is a great time for giving and sharing, it’s also a time for giving and sharing the flu. So, how can we prevent that from happening?

As Seen in BHR: 3 Analytics Strategies to Amplify Health Plan Member Engagement

By Kathleen Ellmore

I recently sat down with Morgan Haefner from Becker's Hospital Review to talk about what consumer-oriented organizations are doing that health plans should adopt to drive engagement. Spoiler alert: it's all about personalization!

A Little 4th of July Inspiration

By Alexis Walker

With Fourth of July right around the corner, I’ve been thinking about the pride I have in being an American, as well as an agent for change in healthcare.

And the Award for Best Consumer Engagement Program Goes to...

By Kathleen Ellmore

Last week, we had the opportunity to shine a spotlight on our clients who had award-winning engagement strategies and programs in 2016 during our Best of Engagement webinar.