Welltok's Blog

With over a decade of experience working with Medicare Advantage plans, Welltok knows a thing or two about helping build a better member experience.

Jeff Margolis, chairman and CEO of Welltok, and Sam Glick, Health and Life Sciences Partner at Oliver Wyman, recently teamed up to discuss and debate if the traditional healthcare system has hit its breaking point.

AIS Health recently sat down with Medicare experts to discuss how plans are bracing for change in the upcoming OEP season. Welltok's April Gill was paired up with Diane Hollie of Gorman Health Group and Renee Mezzanotte from DMW Marketing, to give insight on the changing landscape and what it takes to engage and retain members. Read the full article below. 

Welltok and Oliver Wyman recently hosted a webinar to demystify data security, with a focus on why we all need to play a role in protecting health data. Here are some of the most salient points from David MacLeod, CIO/CISO at Welltok, and Paul Mee, Partner and Cyber Platform Lead at Oliver Wyman. If a number of the points are alarming - that’s the point! This is a critically important and sensitive topic that is too often overlooked or misunderstood. 

Millennials are on track to become the largest living generation in the US, with the annual buying power of $200 billion dollars¹. It is no wonder they are a top focus of marketers across any industry. While most might characterize millennials as fast-paced and tech-savvy, their advertising preferences are more traditional than expected. Millennials are more inclined to engage with Marketing materials that are delivered to their mailbox, not their inbox.

We recently shared thought-provoking insight from Welltok's Chairman and CEO, Jeff Margolis, on the term "engagement" and how so many in the consumer health industry are using the wrong metrics for success. The only metric that really matters is getting an individual to take a recommended action that improves or sustains their health and wellbeing.