3 Things Every Population Health Manager Should Do in 2019

By Welltok Marketing

The first six weeks of the year have flown by and we are excited by the prospect of a three-day weekend to decompress and get caught up. If you are looking for some light weekend reading, we've got you covered! To help make 2019 your most impactful year yet, here are three things every population health manager should be doing to improve engagement, drive outcomes and maximize ROI.

1. Use data and advanced analytics to design effective solutions. The proof isn’t in the pudding, it’s in the data. Start leveraging consumer data and advanced analytics to better understand your consumers’ needs and which programs to invest in to meet them.

READ: The Smart Guide to Data: How to Leverage Advanced Analytics to Drive Health Engagement

2. Personalize your health and wellbeing programs and resources at an individual level. Consumers are inundated with communications – in every aspect of their lives. Stop bombarding them with generic or irrelevant information and start delivering personalized health and wellbeing messages that are relevant and timely to your individual consumers.

READ: Let’s Get Personal: 10 Strategies to Achieve Personalization in Healthcare

3. Use multi-channel communications to reach your consumers where they are, in the way(s) they want. Did you know that 90% of all text messages are read within three minutes? While it may seem daunting, make 2019 the year you diversify your communication mix, including adding text messaging, so you’re talking with your consumers through the channels they prefer.

READ: Colorado Access Shatters the Member Engagement Status Quo

You can’t do it alone. Only Welltok leverages machine-learning and multi-channel communications to create personalized experiences that matter, while upholding the highest security and compliance standards. Let's talk about finding the right solution to address your business needs.