6 Tips for COVID-19 Communication Campaigns

We realize COVID-19 is top of mind for your organization right now as you work to mobilize communications and resources to the individuals you serve. Welltok has been in the business of connecting and communicating with consumers about resources and benefits available to them for over a decade. There are few organizations as well-positioned as Welltok to provide the technology, capabilities and expertise necessary to reach and educate large populations about COVID-19.

By Welltok Marketing

GenXers Want Less Stress, More Well-Being Support

Half of GenXers have considered jumping ship because of work stress and recent news reports show that retaining these workers is a growing concern. What can employers do about it?

By Welltok Marketing

Experts Make Four Bold Predictions for 2020

Jeff Margolis, chairman and CEO of Welltok, and Sam Glick, Health and Life Sciences Partner at Oliver Wyman, recently teamed up to discuss and debate if the traditional healthcare system has hit its breaking point.

By Welltok Marketing

4 Award-Winning Consumer Activation Programs

We recently shared thought-provoking insight from Welltok's Chairman and CEO, Jeff Margolis, on the term "engagement" and how so many in the consumer health industry are using the wrong metrics for success. The only metric that really matters is getting an individual to take a recommended action that improves or sustains their health and wellbeing.

By Welltok Marketing

Opioid Addiction: It’s Time to Act

It’s common to hear innocent jokes about being addicted to caffeine, sugar or the latest Netflix series, but addiction is a serious matter. Addiction is a complex condition, a brain disease that is manifested by compulsive substance abuse despite harmful consequence, according to the American Psychiatric Association.

By Lisa Suter

True Healthcare Engagement is Not About "Likes" and "Thumbs Up"

For many years, digital consumer engagement meant getting eyeballs on things, namely ads and getting people to click through those ads to generate revenue, but taking action is the only metric that matters in health.

By Jeff Margolis